BannerCalling®
Online Display Advertising
BannerCalling® combines the reach and effectiveness of online display advertising with the power of person to person sales and service via patented call focused technology.
Enabling consumers to respond directly to an online advertisement by entering their phone number in the banner graphic, and immediately upon doing so, their phone will ring and they will be connected on the phone to a representative from the advertiser’s call centre.
Including a GeoCalling number which will connect immediately to your advertiser's call centre when the caller dials the number. Data Capture and call recording (optional) for training and examination of staff performance.
One or both of these call tracking options included in your next online display advertising and you too will have the information to prove the results you think you are achieving.

Competitive Advantage
Enables the advertiser to capitalize immediately on the consumer’s decision to explore the advertised offer through discussion with a trained sales representative.
Delivering a significantly higher sales conversion rate than traditional click through ads
Leveraging existing infrastructure to drive a lower cost of acquisition or sale.
The combination of BannerCalling® technology and the enormous reach of online advertising provides a powerful cross channel marketing tool for advertisers.

How To Get BannerCalling®
Talk to our sales staff to organise the script required for your graphic designer to include in your banner advertisement.
You will require an account for the service you wish to include in your banner advertising.

Who uses BannerCalling®
BannerCalling® technology has obvious benefits for virtually all advertisers of any profile or industry sector. Existing clients include leading players from industries such as property and real estate, online directories, banking, insurance, tourism and hospitality and health providers. Any business using or considering the use of banner advertising in their marketing can benefit from the addition of one or both of the call enabled solutions available.
BannerCalling® has a solution for online advertisers regardless of business size or existing systems, our technology is flexible and a solution can be provided for any country.
In Australia and New Zealand a combination of click to call from the banner and/or local or national call numbers are diverted seamlessly to your call centre wherever that might be. Unique reports will identify which type of solution your caller used and give you full data capture on that inbound caller.

BannerCalling® Data Capture
Our extensive reporting suite will provide you with the full picture of information you require to assess the campaign performance. Web-based metrics at your fingertips in real time 24/7
These include:
Date and Time
Caller Number Geo region
Ad Source
Status of Call (answered/unanswered)
Connection Number (call centre)
Duration of Call
Afterhours solution to email
Overflow handling on busy/unanswered
Professional voice recording to greet your caller
Inbound call notification to call centre staff
Optional redirection to your URL or landing page
Web-based Reports combined with the integration into Search Engine analytics, offers considerable advantages for both advertisers and publishers alike. Proving the results that originated from the online display advertising over the generic inbound calls means that no special call centre facility is required. The inbound callers are identified to the call centre staff before connection, allowing your staff to handle the call with advanced knowledge on the subject of the call.
